|hmmmm, is this soap natural?|
The problems I see are when companies use this word on their labels as a way to get people to buy their product, thinking that natural means better for you. Is it possible for those gummy fruit snacks to be natural? Check out this post on About.com. It defines what natural is supposed to mean on food labels. I think we all need to make sure we read labels and if there is something in the product we are not sure of? Research it. Find out what it is, where it comes from and if it fits in with your definition of natural.
The other problem is when it comes to bath and body products. I agree with and really like this blog post at Point of Interest! I make my own lotions and creams for myself and my family. That requires me to use an emulsifier, not natural, and a thickener, no longer natural (it may be derived from vegetables but it is then processed). I'm willing to sacrifice having a completely 'natural' product in order to keep my family safe. So I use a broad-spectrum preservative at .5% in anything I make that has water in it. That is my personal choice and if you decide not to use preservatives in your products that is your choice. I have done the research and I don't want to take the chance and have beasties grow in my lotion. I'll never say that my lotions are natural, I may say that they are better than anything I have bought in the store, but that is just my opinion!
So, what does Natural mean to you?